{"id":6352,"date":"2026-01-06T14:03:12","date_gmt":"2026-01-06T14:03:12","guid":{"rendered":"https:\/\/essentials.id\/?post_type=portfolio&#038;p=6352"},"modified":"2026-02-13T06:05:16","modified_gmt":"2026-02-13T06:05:16","slug":"bkpm-seo-by-essentials","status":"publish","type":"portfolio","link":"https:\/\/essentials.id\/id\/portfolio\/bkpm-seo-by-essentials\/","title":{"rendered":"BKPM"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6352\" class=\"elementor elementor-6352\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12eb7b77 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"12eb7b77\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6d3d859b\" data-id=\"6d3d859b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f06c18b elementor-widget elementor-widget-spacer\" data-id=\"3f06c18b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-691b8953 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"691b8953\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2a367eee\" data-id=\"2a367eee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71c1dade elementor-widget elementor-widget-image\" data-id=\"71c1dade\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1440\" height=\"750\" src=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/kementrian-investasi.png\" class=\"attachment-full size-full wp-image-5999\" alt=\"bkpm seo portfolio banner by essentials the agency.\" srcset=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/kementrian-investasi.png 1440w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/kementrian-investasi-300x156.png 300w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/kementrian-investasi-1024x533.png 1024w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/kementrian-investasi-768x400.png 768w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/kementrian-investasi-18x9.png 18w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/kementrian-investasi-480x250.png 480w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" title=\"bkpm seo portfolio banner by essentials the agency.\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d908c45\" data-id=\"d908c45\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c7acac elementor-widget elementor-widget-gt3-core-custommeta\" data-id=\"9c7acac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-custommeta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"gt3_meta_values_wrapper vertical align_left\"><div class=\"gt3_meta_values_item elementor-repeater-item-13956f1\"><span class=\"gt3_meta_label_title\">Project Name<\/span><div class=\"gt3_meta_value type_name\">BKPM<\/div><\/div><div class=\"gt3_meta_values_item elementor-repeater-item-23b9ba2\"><span class=\"gt3_meta_label_title\">Client<\/span><div class=\"gt3_meta_value type_custom\">Badan Koordinasi Penanaman Modal<\/div><\/div><div class=\"gt3_meta_values_item elementor-repeater-item-829fca3\"><span class=\"gt3_meta_label_title\">Our Role<\/span><div class=\"gt3_meta_value type_custom\">Search Engine Optimization<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fe19557 elementor-widget elementor-widget-gt3-core-sharing\" data-id=\"6fe19557\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-sharing.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<div class=\"gt3_sharing_core horizontal align_left\">\r\n\t\t<span class=\"gt3_sharing_label_title\">Share<\/span><div class=\"gt3_sharing_links_block\"><a target=\"_blank\" href=\"https:\/\/www.facebook.com\/share.php?u=https:\/\/essentials.id\/id\/portfolio\/bkpm-seo-by-essentials\/\" class=\"core_sharing_fb\"><i class=\"link_type_icon fa fa-facebook\"><\/i><\/a><a target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/tweet?text=BKPM&#038;url=https:\/\/essentials.id\/id\/portfolio\/bkpm-seo-by-essentials\/\" class=\"core_sharing_twitter\"><i class=\"link_type_icon fa fa-twitter\"><\/i><\/a><a data-elementor-open-lightbox=\"no\" target=\"_blank\" href=\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https:\/\/essentials.id\/id\/portfolio\/bkpm-seo-by-essentials\/&#038;media=https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/thumb-bpkm.png\" class=\"core_sharing_pinterest\"><i class=\"link_type_icon fa fa-pinterest\"><\/i><\/a><a target=\"_blank\" href=\"mailto:?subject=BKPM&body=https:\/\/essentials.id\/id\/portfolio\/bkpm-seo-by-essentials\/\" class=\"core_sharing_email\"><i class=\"link_type_icon fa fa-envelope\"><\/i><\/a><a target=\"_blank\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https:\/\/essentials.id\/id\/portfolio\/bkpm-seo-by-essentials\/&#038;title=BKPM&#038;source=essentials%20the%20agency.\" class=\"core_sharing_linkedin\"><i class=\"link_type_icon fa fa-linkedin\"><\/i><\/a><\/div>\t<\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73a125d7 elementor-widget elementor-widget-gt3-core-custommeta\" data-id=\"73a125d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-custommeta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"gt3_meta_values_wrapper vertical align_left\"><div class=\"gt3_meta_values_item elementor-repeater-item-def9cca\"><span class=\"gt3_meta_label_title\">Tags<\/span><div class=\"gt3_meta_value type_tags\"><a href=\"https:\/\/essentials.id\/id\/portfolio-tag\/bkpm\/\">bkpm<\/a><a href=\"https:\/\/essentials.id\/id\/portfolio-tag\/digital-marketing\/\">digital marketing<\/a><a href=\"https:\/\/essentials.id\/id\/portfolio-tag\/essentials-the-agency\/\">essentials the agency<\/a><a href=\"https:\/\/essentials.id\/id\/portfolio-tag\/portfolio\/\">portfolio<\/a><a href=\"https:\/\/essentials.id\/id\/portfolio-tag\/seo\/\">seo<\/a><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-6b863a2 e-grid e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6b863a2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;slideshow&quot;,&quot;background_slideshow_gallery&quot;:[],&quot;background_slideshow_loop&quot;:&quot;yes&quot;,&quot;background_slideshow_slide_duration&quot;:5000,&quot;background_slideshow_slide_transition&quot;:&quot;fade&quot;,&quot;background_slideshow_transition_duration&quot;:500}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ae16ea1 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"ae16ea1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1ec1a8b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1ec1a8b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbff7b7 elementor-align-left elementor-widget elementor-widget-gt3-core-counter\" data-id=\"cbff7b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<div data-settings=\"{&quot;start&quot;:0,&quot;end&quot;:81,&quot;decimal&quot;:0,&quot;duration&quot;:5,&quot;options&quot;:{&quot;useEasing&quot;:true,&quot;easingFn&quot;:&quot;easeInOutExpo&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}}\" data-options=\"{&quot;useEasing&quot;:true,&quot;easingFn&quot;:&quot;easeInOutExpo&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}\" class=\"counter-wrapper icon_type-icon icon_position-left\">\r\n\t\t<div class=\"counter_text\">\r\n<div class=\"counter\"><\/div>\r\n<div class=\"hidden_end\">+81<span class=\"counter_suffix\">%<\/span><\/div>\r\n\r\n<div class=\"description\"><p><span style=\"color: #0c0c0c;\">Sessions<\/span><\/p><\/div><\/div>\t<\/div>\r\n<script type=\"application\/json\" id=\"settings--cbff7b7\">{\"start\":0,\"end\":81,\"decimal\":0,\"duration\":5,\"options\":{\"useEasing\":true,\"easingFn\":\"easeInOutExpo\",\"useGrouping\":false,\"separator\":\",\",\"decimal\":\".\",\"prefix\":\"<span class=\\\"counter_prefix\\\">+<\\\/span>\",\"suffix\":\"<span class=\\\"counter_suffix\\\">%<\\\/span>\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a4d970c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a4d970c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-86987f8 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"86987f8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-febf6db elementor-align-left elementor-widget elementor-widget-gt3-core-counter\" data-id=\"febf6db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<div data-settings=\"{&quot;start&quot;:0,&quot;end&quot;:95,&quot;decimal&quot;:0,&quot;duration&quot;:5,&quot;options&quot;:{&quot;useEasing&quot;:true,&quot;easingFn&quot;:&quot;easeInOutExpo&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}}\" data-options=\"{&quot;useEasing&quot;:true,&quot;easingFn&quot;:&quot;easeInOutExpo&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}\" class=\"counter-wrapper icon_type-icon icon_position-left\">\r\n\t\t<div class=\"counter_text\">\r\n<div class=\"counter\"><\/div>\r\n<div class=\"hidden_end\">+95<span class=\"counter_suffix\">%<\/span><\/div>\r\n\r\n<div class=\"description\"><p><span style=\"color: #0c0c0c;\">Total Users<\/span><\/p><\/div><\/div>\t<\/div>\r\n<script type=\"application\/json\" id=\"settings--febf6db\">{\"start\":0,\"end\":95,\"decimal\":0,\"duration\":5,\"options\":{\"useEasing\":true,\"easingFn\":\"easeInOutExpo\",\"useGrouping\":false,\"separator\":\",\",\"decimal\":\".\",\"prefix\":\"<span class=\\\"counter_prefix\\\">+<\\\/span>\",\"suffix\":\"<span class=\\\"counter_suffix\\\">%<\\\/span>\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21b63e5 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"21b63e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7c10df9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7c10df9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1de6fe elementor-align-left elementor-widget elementor-widget-gt3-core-counter\" data-id=\"c1de6fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<div data-settings=\"{&quot;start&quot;:0,&quot;end&quot;:97,&quot;decimal&quot;:0,&quot;duration&quot;:5,&quot;options&quot;:{&quot;useEasing&quot;:true,&quot;easingFn&quot;:&quot;easeInOutExpo&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}}\" data-options=\"{&quot;useEasing&quot;:true,&quot;easingFn&quot;:&quot;easeInOutExpo&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}\" class=\"counter-wrapper icon_type-icon icon_position-left\">\r\n\t\t<div class=\"counter_text\">\r\n<div class=\"counter\"><\/div>\r\n<div class=\"hidden_end\">+97<span class=\"counter_suffix\">%<\/span><\/div>\r\n\r\n<div class=\"description\"><p><span style=\"color: #0c0c0c;\">New Users<\/span><\/p><\/div><\/div>\t<\/div>\r\n<script type=\"application\/json\" id=\"settings--c1de6fe\">{\"start\":0,\"end\":97,\"decimal\":0,\"duration\":5,\"options\":{\"useEasing\":true,\"easingFn\":\"easeInOutExpo\",\"useGrouping\":false,\"separator\":\",\",\"decimal\":\".\",\"prefix\":\"<span class=\\\"counter_prefix\\\">+<\\\/span>\",\"suffix\":\"<span class=\\\"counter_suffix\\\">%<\\\/span>\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0c18d57 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"0c18d57\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7565131\" data-id=\"7565131\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fbd1df0 elementor-widget elementor-widget-heading\" data-id=\"fbd1df0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">ABOUT THE CLIENT<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-f26acc2 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"f26acc2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1af95e5 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1af95e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-580a8dc elementor-widget elementor-widget-text-editor\" data-id=\"580a8dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong>BKPM<\/strong> (Investment Coordinating Board of Indonesia) is a government institution responsible for formulating and implementing policies related to investment, both domestic (PMDN) and foreign (PMA). Through its official portal, BKPM provides strategic information on investment regulations, licensing services, investment opportunity data, and national economic policies.<\/span><\/p><p><span style=\"font-weight: 400;\">The <strong>BKPM<\/strong> website plays a vital role as a primary information source for investors, business actors, and stakeholders who require official, accurate, and easily accessible digital information.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dcb09dc elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"dcb09dc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8051c87\" data-id=\"8051c87\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c82a3d2 elementor-widget elementor-widget-heading\" data-id=\"c82a3d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">PROJECT DETAILS<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-e6833f7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"e6833f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-20ff4c3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"20ff4c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element elementor-element-b3ee40e elementor-widget elementor-widget-text-editor\" data-id=\"b3ee40e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>1. Increasing Digital Visibility for Investment Information<\/h5><p><span style=\"font-weight: 400;\">This SEO project aims to strengthen BKPM\u2019s presence in Google search results for strategic keywords such as &#8220;izin penanaman modal&#8221;, \u201cinvestasi Indonesia\u201d, \u201cperizinan usaha\u201d, \u201cPMA\u201d, \u201cPMDN\u201d, \u201cOSS\u201d, dan \u201cpeluang investasi daerah\u201d. The main focus is to ensure that official government information is easily discoverable by both domestic and international investors.<\/span><\/p><h5>2. Optimizing Content Structure &amp; Regulatory Information<\/h5><p><span style=\"font-weight: 400;\">The SEO team conducted keyword mapping based on investor and business needs. The structure of informational pages, regulations, news, and services was improved to ensure clarity, faster indexing, and stronger topical relevance in search engines.<\/span><\/p><h5>3. Driving Organic Traffic &amp; New User Acquisition<\/h5><p><span style=\"font-weight: 400;\">The strategy focused on increasing organic sessions, total users, and new users, particularly from non-branded searches related to investment and business licensing in Indonesia.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-31b8376 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"31b8376\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79b81cb\" data-id=\"79b81cb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f6ab277 elementor-widget elementor-widget-heading\" data-id=\"f6ab277\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">IDENTIFYING THE PROBLEMS<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-63753c4 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"63753c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b9368f3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"b9368f3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-615c737 elementor-widget elementor-widget-text-editor\" data-id=\"615c737\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>1. Limited Visibility of Non-Branded Keywords<\/h5><p><span style=\"font-weight: 400;\">Most traffic was still dominated by branded searches, while many high-value informational keywords had not yet reached the first page of Google.<\/span><\/p><h5>2. Information Page Structure Not Fully SEO-Optimized<\/h5><p><span style=\"font-weight: 400;\">Several pages contained highly informative content but lacked optimal heading structures, meta titles and descriptions, and internal linking to support stronger SEO performance.<\/span><\/p><h5>3. Information Complexity Reduced Discoverability<\/h5><p><span style=\"font-weight: 400;\">Regulatory and licensing content tends to be complex, making it difficult for users to find specific information through search engines without search-intent\u2013based content optimization.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6fcb8c8 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"6fcb8c8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-46ec72e\" data-id=\"46ec72e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab26e90 elementor-widget elementor-widget-heading\" data-id=\"ab26e90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">WHAT WE DO<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-e655a4d e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"e655a4d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1fbb595 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1fbb595\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f6d676 elementor-widget elementor-widget-text-editor\" data-id=\"4f6d676\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>1. UI\/UX Redesign to Improve Navigation and User Experience<\/h5><p>Redesigned the interface to be more intuitive and responsive, simplifying menus and page structures to help visitors find information quickly.<\/p><h5>2. Technical Optimization Through a Comprehensive SEO Audit<\/h5><p>Conducted a full SEO audit to improve key elements such as keywords, meta tags, and loading speed, ensuring the website becomes more discoverable by relevant audiences.<\/p><h5>3. Content Quality Enhancement to Attract the Right Visitors<\/h5><p>Updated articles and optimized landing pages to increase content relevance, support client acquisition, and build market trust.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f615bc1 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"f615bc1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-13f0d56\" data-id=\"13f0d56\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c84e185 elementor-widget elementor-widget-heading\" data-id=\"c84e185\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">SEO RESULTS<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-a28cac7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"a28cac7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-48de5eb e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"48de5eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd3018f elementor-widget elementor-widget-image\" data-id=\"cd3018f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/BKPM-session-growth-results-chart.png\" class=\"attachment-2048x2048 size-2048x2048 wp-image-6105\" alt=\"BKPM session growth results chart\" srcset=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/BKPM-session-growth-results-chart.png 1024w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/BKPM-session-growth-results-chart-300x225.png 300w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/BKPM-session-growth-results-chart-768x576.png 768w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/BKPM-session-growth-results-chart-16x12.png 16w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/BKPM-session-growth-results-chart-480x360.png 480w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"BKPM session growth results chart\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b793332 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"b793332\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2bc5709 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2bc5709\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b38a50 elementor-widget elementor-widget-text-editor\" data-id=\"1b38a50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>1. Sessions Growth<\/h5><p><span style=\"font-weight: 400;\">Sessions increased by <\/span><span style=\"color: #008000;\"><b>+81%<\/b><\/span><span style=\"font-weight: 400;\">, indicating consistent growth in organic traffic from investment and business licensing\u2013related searches.<\/span><\/p><h5>2. Total Users<\/h5><p><span style=\"font-weight: 400;\">Total users grew by <\/span><span style=\"color: #008000;\"><b>+95%<\/b><\/span><span style=\"font-weight: 400;\">, reflecting a broader audience reach, including new investors and business actors.<\/span><\/p><h5>3. New Users<\/h5><h5><span style=\"font-weight: 400;\">New users increased by <\/span><strong><span style=\"color: #008000;\">+97%<\/span><\/strong><span style=\"font-weight: 400;\">, proving that non-branded keyword optimization successfully attracted users who had not previously visited the BKPM website.<\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c40de9 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"1c40de9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c822df4\" data-id=\"c822df4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-857a74a elementor-widget elementor-widget-heading\" data-id=\"857a74a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">AI RESULTS<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-43b66a8 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"43b66a8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e1f131f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"e1f131f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b0e897 elementor-widget elementor-widget-text-editor\" data-id=\"1b0e897\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex flex-col text-sm @w-xl\/main:pt-header-height pb-25\"><article class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"request-WEB:4c110b6c-c12d-41cb-a98f-63dd9ae1bdf6-5\" data-testid=\"conversation-turn-8\" data-scroll-anchor=\"true\" data-turn=\"assistant\"><div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"33a09499-e7d0-43b7-bbdd-e85488a237aa\" data-message-model-slug=\"gpt-5-1\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"><div class=\"markdown prose dark:prose-invert w-full break-words dark markdown-new-styling\"><p data-start=\"65\" data-end=\"403\" data-is-last-node=\"\" data-is-only-node=\"\">BKPM successfully appears for the prompt <strong><em data-start=\"132\" data-end=\"156\">\u201c<\/em>izin penanaman modal<em data-start=\"132\" data-end=\"156\">\u201d\u00a0 <\/em><\/strong>in several LLMs like ChatGPT and Gemini because of an effective SEO strategy that builds strong E-E-A-T signals, delivers expert-led and trustworthy content, and maintains consistent authority across AI-driven search results.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/article><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-099bf0e elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"099bf0e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e1259eb\" data-id=\"e1259eb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-135957f elementor-widget elementor-widget-heading\" data-id=\"135957f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">ChatGPT<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-0acd85b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"0acd85b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8c8fbc4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"8c8fbc4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7bd48aa elementor-widget elementor-widget-image\" data-id=\"7bd48aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"945\" src=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/ChatGPT-Result-for-BKPM-using-prompt-izin-penanaman-modal.jpg\" class=\"attachment-2048x2048 size-2048x2048 wp-image-6103\" alt=\"ChatGPT Result for BKPM using prompt izin penanaman modal\" srcset=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/ChatGPT-Result-for-BKPM-using-prompt-izin-penanaman-modal.jpg 1920w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/ChatGPT-Result-for-BKPM-using-prompt-izin-penanaman-modal-300x148.jpg 300w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/ChatGPT-Result-for-BKPM-using-prompt-izin-penanaman-modal-1024x504.jpg 1024w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/ChatGPT-Result-for-BKPM-using-prompt-izin-penanaman-modal-768x378.jpg 768w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/ChatGPT-Result-for-BKPM-using-prompt-izin-penanaman-modal-1536x756.jpg 1536w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/ChatGPT-Result-for-BKPM-using-prompt-izin-penanaman-modal-18x9.jpg 18w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/ChatGPT-Result-for-BKPM-using-prompt-izin-penanaman-modal-480x236.jpg 480w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" title=\"ChatGPT Result for BKPM using prompt izin penanaman modal\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c50998c elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"c50998c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-02f4f5a\" data-id=\"02f4f5a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6044034 elementor-widget elementor-widget-heading\" data-id=\"6044034\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Gemini<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-d08955a e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"d08955a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1eb61ad e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1eb61ad\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1cd7e5a elementor-widget elementor-widget-image\" data-id=\"1cd7e5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"945\" src=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/Gemini-Result-for-BKPM-using-izin-penanaman-modal.jpg\" class=\"attachment-2048x2048 size-2048x2048 wp-image-6104\" alt=\"\" srcset=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/Gemini-Result-for-BKPM-using-izin-penanaman-modal.jpg 1920w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/Gemini-Result-for-BKPM-using-izin-penanaman-modal-300x148.jpg 300w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/Gemini-Result-for-BKPM-using-izin-penanaman-modal-1024x504.jpg 1024w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/Gemini-Result-for-BKPM-using-izin-penanaman-modal-768x378.jpg 768w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/Gemini-Result-for-BKPM-using-izin-penanaman-modal-1536x756.jpg 1536w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/Gemini-Result-for-BKPM-using-izin-penanaman-modal-18x9.jpg 18w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/12\/Gemini-Result-for-BKPM-using-izin-penanaman-modal-480x236.jpg 480w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" title=\"Gemini Result for BKPM using izin penanaman modal\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c70449f elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"c70449f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-18fbcb1\" data-id=\"18fbcb1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5857c30 elementor-widget elementor-widget-heading\" data-id=\"5857c30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Elevate Your Digital Growth Like BKPM<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-25ab794 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"25ab794\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a2096fd e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a2096fd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b74e046 elementor-widget elementor-widget-text-editor\" data-id=\"b74e046\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">BKPM\u2019s digital transformation demonstrates that a structured, data-driven SEO strategy can expand public access to information, build investor trust, and strengthen the role of government institutions in the digital ecosystem. Together with <\/span><a href=\"https:\/\/essentials.id\/\"><b>essentials the agency<\/b><\/a><span style=\"font-weight: 400;\">, you can build a solid SEO foundation, push strategic keywords to Google\u2019s first page, and drive sustainable, high-quality organic traffic. Fill out the form below and start optimizing your institution\u2019s digital performance today.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1c53b56 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"1c53b56\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28bdd71 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"28bdd71\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bb6a065 e-con-full e-grid wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"bb6a065\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6f3713f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"6f3713f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_color elementor-element elementor-element-29ba11f elementor-widget elementor-widget-text-editor\" data-id=\"29ba11f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>We&#8217;re here to help with\nyour questions.<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ad5a95d e-grid gt3-container-margin e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"ad5a95d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7066d3e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7066d3e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_font_family elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-abadfce elementor-widget elementor-widget-text-editor\" data-id=\"abadfce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"mailto:info@essentials.id\">info@essentials.id<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fbf20e4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"fbf20e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_font_family elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-0f282cb elementor-widget elementor-widget-text-editor\" data-id=\"0f282cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/api.whatsapp.com\/send?phone=628551162506&amp;text=Hi%20essentials%20the%20agency.%20I%20need%20more%20information%20about%20Essentials!%20services,%20please%20reply%20to%20this%20message%20immediately,%20thank%20you.\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4391 alignnone\" src=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/11\/WhatsApp.svg-300x300.webp\" alt=\"\" width=\"21\" height=\"21\" srcset=\"https:\/\/essentials.id\/wp-content\/uploads\/2025\/11\/WhatsApp.svg-300x300.webp 300w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/11\/WhatsApp.svg-1022x1024.webp 1022w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/11\/WhatsApp.svg-150x150.webp 150w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/11\/WhatsApp.svg-768x770.webp 768w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/11\/WhatsApp.svg-1533x1536.webp 1533w, https:\/\/essentials.id\/wp-content\/uploads\/2025\/11\/WhatsApp.svg-480x481.webp 480w\" sizes=\"(max-width: 21px) 100vw, 21px\" \/>\u00a0 WhatsApp<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3cb3c39 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3cb3c39\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_font_family elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-608b58a elementor-widget elementor-widget-text-editor\" data-id=\"608b58a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>social<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb6a27c e-grid-align-left elementor-shape-rounded elementor-grid-0 elementor-widget elementor-widget-social-icons\" data-id=\"bb6a27c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-animation-bounce-in elementor-repeater-item-e44c759\" href=\"https:\/\/www.instagram.com\/we.are.essentials\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-animation-bounce-in elementor-repeater-item-51ee6a8\" href=\"http:\/\/linkedin.com\/company\/essentials-digital-marketing\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7de7474 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7de7474\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_font_family elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-b6a95ae elementor-widget elementor-widget-text-editor\" data-id=\"b6a95ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>how to find us<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_font_size_tablet elementor-element-custom_line_height elementor-element-custom_color elementor-element elementor-element-cc89560 elementor-widget elementor-widget-text-editor\" data-id=\"cc89560\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>PT ESENSI MEDIA ASIA<\/h6><h6><a href=\"https:\/\/share.google\/W3mzuUb2IiLaqHdqG\" target=\"_blank\" rel=\"noopener\">Roxy Square Unit A6.<\/a><\/h6><h6><a href=\"https:\/\/share.google\/W3mzuUb2IiLaqHdqG\" target=\"_blank\" rel=\"noopener\">Jl. Kyai Tapa No.1<\/a><\/h6><h6><a href=\"https:\/\/share.google\/W3mzuUb2IiLaqHdqG\" target=\"_blank\" rel=\"noopener\">Jakarta 11440<\/a><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ea0fdf2 e-con-full gt3-box-postion-decor e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"ea0fdf2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e98b4f elementor-widget elementor-widget-text-editor\" data-id=\"5e98b4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Get In Touch<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9357444 elementor-widget elementor-widget-shortcode\" data-id=\"9357444\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f148-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"148\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/id\/wp-json\/wp\/v2\/portfolio\/6352#wpcf7-f148-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"148\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f148-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Name*\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"E-mail*\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"Message*\" name=\"your-message\"><\/textarea><\/span>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Send message\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Project NameBKPMClientBadan Koordinasi Penanaman ModalOur RoleSearch Engine Optimization Share Tagsbkpmdigital marketingessentials the agencyportfolioseo +81% Sessions +95% Total Users +97% New Users ABOUT THE CLIENT BKPM (Investment Coordinating Board of Indonesia) is a government institution responsible for formulating and implementing policies related to investment, both domestic (PMDN) and foreign (PMA). Through its official portal, BKPM provides strategic information on investment regulations, licensing services, investment opportunity data, and national economic policies. The BKPM website plays a vital role as a primary information source for investors, business actors, and stakeholders who require official, accurate, and easily accessible digital information. PROJECT DETAILS 1. Increasing Digital Visibility for Investment Information This SEO project aims to strengthen BKPM\u2019s presence in Google search results for strategic keywords such as &#8220;izin penanaman modal&#8221;, \u201cinvestasi Indonesia\u201d, \u201cperizinan usaha\u201d, \u201cPMA\u201d, \u201cPMDN\u201d, \u201cOSS\u201d, dan \u201cpeluang investasi daerah\u201d. The main focus is to ensure that official government information is easily discoverable by both domestic and international investors. 2. Optimizing Content Structure &amp; Regulatory Information The SEO team conducted keyword mapping based on investor and business needs. The structure of informational pages, regulations, news, and services was improved to ensure clarity, faster indexing, and stronger topical relevance in search engines. 3. Driving Organic Traffic &amp; New User Acquisition The strategy focused on increasing organic sessions, total users, and new users, particularly from non-branded searches related to investment and business licensing in Indonesia. IDENTIFYING THE PROBLEMS 1. Limited Visibility of Non-Branded Keywords Most traffic was still dominated by branded searches, while many high-value informational keywords had not yet reached the first page of Google. 2. Information Page Structure Not Fully SEO-Optimized Several pages contained highly informative content but lacked optimal heading structures, meta titles and descriptions, and internal linking to support stronger SEO performance. 3. Information Complexity Reduced Discoverability Regulatory and licensing content tends to be complex, making it difficult for users to find specific information through search engines without search-intent\u2013based content optimization. WHAT WE DO 1. UI\/UX Redesign to Improve Navigation and User Experience Redesigned the interface to be more intuitive and responsive, simplifying menus and page structures to help visitors find information quickly. 2. Technical Optimization Through a Comprehensive SEO Audit Conducted a full SEO audit to improve key elements such as keywords, meta tags, and loading speed, ensuring the website becomes more discoverable by relevant audiences. 3. Content Quality Enhancement to Attract the Right Visitors Updated articles and optimized landing pages to increase content relevance, support client acquisition, and build market trust. SEO RESULTS 1. Sessions Growth Sessions increased by +81%, indicating consistent growth in organic traffic from investment and business licensing\u2013related searches. 2. Total Users Total users grew by +95%, reflecting a broader audience reach, including new investors and business actors. 3. New Users New users increased by +97%, proving that non-branded keyword optimization successfully attracted users who had not previously visited the BKPM website. AI RESULTS BKPM successfully appears for the prompt \u201cizin penanaman modal\u201d\u00a0 in several LLMs like ChatGPT and Gemini because of an effective SEO strategy that builds strong E-E-A-T signals, delivers expert-led and trustworthy content, and maintains consistent authority across AI-driven search results. ChatGPT Gemini Elevate Your Digital Growth Like BKPM BKPM\u2019s digital transformation demonstrates that a structured, data-driven SEO strategy can expand public access to information, build investor trust, and strengthen the role of government institutions in the digital ecosystem. Together with essentials the agency, you can build a solid SEO foundation, push strategic keywords to Google\u2019s first page, and drive sustainable, high-quality organic traffic. Fill out the form below and start optimizing your institution\u2019s digital performance today. We&#8217;re here to help with your questions. info@essentials.id \u00a0 WhatsApp social Instagram Linkedin how to find us PT ESENSI MEDIA ASIA Roxy Square Unit A6. Jl. Kyai Tapa No.1 Jakarta 11440 Get In Touch<\/p>","protected":false},"author":1,"featured_media":5998,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[25],"portfolio_tag":[58,27,37,31,21],"class_list":["post-6352","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-seo-by-essentials-portfolio","portfolio_tag-bkpm","portfolio_tag-digital-marketing","portfolio_tag-essentials-the-agency","portfolio_tag-portfolio","portfolio_tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BKPM - essentials the agency.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/essentials.id\/id\/portfolio\/bkpm-seo-by-essentials\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BKPM - essentials the agency.\" \/>\n<meta property=\"og:description\" content=\"Project NameBKPMClientBadan Koordinasi Penanaman ModalOur RoleSearch Engine Optimization Share Tagsbkpmdigital marketingessentials the agencyportfolioseo +81% Sessions +95% Total Users +97% New Users ABOUT THE CLIENT BKPM (Investment Coordinating Board of Indonesia) is a government institution responsible for formulating and implementing policies related to investment, both domestic (PMDN) and foreign (PMA). Through its official portal, BKPM provides strategic information on investment regulations, licensing services, investment opportunity data, and national economic policies. The BKPM website plays a vital role as a primary information source for investors, business actors, and stakeholders who require official, accurate, and easily accessible digital information. PROJECT DETAILS 1. Increasing Digital Visibility for Investment Information This SEO project aims to strengthen BKPM\u2019s presence in Google search results for strategic keywords such as &#8220;izin penanaman modal&#8221;, \u201cinvestasi Indonesia\u201d, \u201cperizinan usaha\u201d, \u201cPMA\u201d, \u201cPMDN\u201d, \u201cOSS\u201d, dan \u201cpeluang investasi daerah\u201d. The main focus is to ensure that official government information is easily discoverable by both domestic and international investors. 2. Optimizing Content Structure &amp; Regulatory Information The SEO team conducted keyword mapping based on investor and business needs. The structure of informational pages, regulations, news, and services was improved to ensure clarity, faster indexing, and stronger topical relevance in search engines. 3. Driving Organic Traffic &amp; New User Acquisition The strategy focused on increasing organic sessions, total users, and new users, particularly from non-branded searches related to investment and business licensing in Indonesia. IDENTIFYING THE PROBLEMS 1. Limited Visibility of Non-Branded Keywords Most traffic was still dominated by branded searches, while many high-value informational keywords had not yet reached the first page of Google. 2. Information Page Structure Not Fully SEO-Optimized Several pages contained highly informative content but lacked optimal heading structures, meta titles and descriptions, and internal linking to support stronger SEO performance. 3. Information Complexity Reduced Discoverability Regulatory and licensing content tends to be complex, making it difficult for users to find specific information through search engines without search-intent\u2013based content optimization. WHAT WE DO 1. UI\/UX Redesign to Improve Navigation and User Experience Redesigned the interface to be more intuitive and responsive, simplifying menus and page structures to help visitors find information quickly. 2. Technical Optimization Through a Comprehensive SEO Audit Conducted a full SEO audit to improve key elements such as keywords, meta tags, and loading speed, ensuring the website becomes more discoverable by relevant audiences. 3. Content Quality Enhancement to Attract the Right Visitors Updated articles and optimized landing pages to increase content relevance, support client acquisition, and build market trust. SEO RESULTS 1. Sessions Growth Sessions increased by +81%, indicating consistent growth in organic traffic from investment and business licensing\u2013related searches. 2. Total Users Total users grew by +95%, reflecting a broader audience reach, including new investors and business actors. 3. New Users New users increased by +97%, proving that non-branded keyword optimization successfully attracted users who had not previously visited the BKPM website. AI RESULTS BKPM successfully appears for the prompt \u201cizin penanaman modal\u201d\u00a0 in several LLMs like ChatGPT and Gemini because of an effective SEO strategy that builds strong E-E-A-T signals, delivers expert-led and trustworthy content, and maintains consistent authority across AI-driven search results. ChatGPT Gemini Elevate Your Digital Growth Like BKPM BKPM\u2019s digital transformation demonstrates that a structured, data-driven SEO strategy can expand public access to information, build investor trust, and strengthen the role of government institutions in the digital ecosystem. Together with essentials the agency, you can build a solid SEO foundation, push strategic keywords to Google\u2019s first page, and drive sustainable, high-quality organic traffic. Fill out the form below and start optimizing your institution\u2019s digital performance today. We&#8217;re here to help with your questions. info@essentials.id \u00a0 WhatsApp social Instagram Linkedin how to find us PT ESENSI MEDIA ASIA Roxy Square Unit A6. Jl. 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Through its official portal, BKPM provides strategic information on investment regulations, licensing services, investment opportunity data, and national economic policies. The BKPM website plays a vital role as a primary information source for investors, business actors, and stakeholders who require official, accurate, and easily accessible digital information. PROJECT DETAILS 1. Increasing Digital Visibility for Investment Information This SEO project aims to strengthen BKPM\u2019s presence in Google search results for strategic keywords such as &#8220;izin penanaman modal&#8221;, \u201cinvestasi Indonesia\u201d, \u201cperizinan usaha\u201d, \u201cPMA\u201d, \u201cPMDN\u201d, \u201cOSS\u201d, dan \u201cpeluang investasi daerah\u201d. The main focus is to ensure that official government information is easily discoverable by both domestic and international investors. 2. Optimizing Content Structure &amp; Regulatory Information The SEO team conducted keyword mapping based on investor and business needs. The structure of informational pages, regulations, news, and services was improved to ensure clarity, faster indexing, and stronger topical relevance in search engines. 3. Driving Organic Traffic &amp; New User Acquisition The strategy focused on increasing organic sessions, total users, and new users, particularly from non-branded searches related to investment and business licensing in Indonesia. IDENTIFYING THE PROBLEMS 1. Limited Visibility of Non-Branded Keywords Most traffic was still dominated by branded searches, while many high-value informational keywords had not yet reached the first page of Google. 2. Information Page Structure Not Fully SEO-Optimized Several pages contained highly informative content but lacked optimal heading structures, meta titles and descriptions, and internal linking to support stronger SEO performance. 3. Information Complexity Reduced Discoverability Regulatory and licensing content tends to be complex, making it difficult for users to find specific information through search engines without search-intent\u2013based content optimization. WHAT WE DO 1. UI\/UX Redesign to Improve Navigation and User Experience Redesigned the interface to be more intuitive and responsive, simplifying menus and page structures to help visitors find information quickly. 2. Technical Optimization Through a Comprehensive SEO Audit Conducted a full SEO audit to improve key elements such as keywords, meta tags, and loading speed, ensuring the website becomes more discoverable by relevant audiences. 3. Content Quality Enhancement to Attract the Right Visitors Updated articles and optimized landing pages to increase content relevance, support client acquisition, and build market trust. SEO RESULTS 1. Sessions Growth Sessions increased by +81%, indicating consistent growth in organic traffic from investment and business licensing\u2013related searches. 2. Total Users Total users grew by +95%, reflecting a broader audience reach, including new investors and business actors. 3. New Users New users increased by +97%, proving that non-branded keyword optimization successfully attracted users who had not previously visited the BKPM website. AI RESULTS BKPM successfully appears for the prompt \u201cizin penanaman modal\u201d\u00a0 in several LLMs like ChatGPT and Gemini because of an effective SEO strategy that builds strong E-E-A-T signals, delivers expert-led and trustworthy content, and maintains consistent authority across AI-driven search results. 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