Helping Businesses Get Found, Trusted, and Chosen.
At essentials the agency, we help businesses grow through SEO, website development, and AI Search optimization.
With over 10 years of experience, we’ve helped startups, SMEs, multinational companies, and government organizations improve their online visibility, attract qualified traffic, and generate measurable business results.
As search evolves beyond Google, we help businesses stay visible across search engines and AI-powered platforms, so they’re ready for how customers discover brands today and tomorrow.
Strategy
We start by understanding your business, target audience, and competitors. Using data and keyword research, we create an SEO strategy that improves your visibility on Google and AI Search, attracts qualified traffic, and supports long-term business growth.
Management
We manage every aspect of your SEO, including technical optimization, keyword research, content strategy, on-page improvements, and monthly performance monitoring, ensuring your website continues to grow on Google and AI Search.
Ongoing Support
We're more than your SEO agency. We work as an extension of your team, providing responsive support, actionable insights, and continuous optimization to help your business grow.
Helping Businesses Stay Visible in the Age of AI
SEO is no longer just about ranking on Google. As AI becomes part of everyday search, businesses need to be visible wherever customers are looking for answers.
At essentials the agency, we combine SEO, website optimization, and AI Search strategies to help your brand earn visibility across Google and leading AI platforms, driving more qualified traffic and long-term business growth.
Conversion Rate Increased
Client Retention Rate
Satisfied Clients
The Story of "essentials the agency."
Where It All Began
Focused on Indonesia
Embracing the AI Era
The Next Chapter Starts with You
Our Team
SEO Experts. Website Specialists. AI Search Ready.
We’re a team of SEO strategists, developers, and digital specialists with over 10 years of experience helping businesses grow online. While delivering measurable results through SEO and website optimization, we continuously research and adapt to the future of AI Search, so our clients stay visible wherever people search.

Tommy Fabianus
Founder & CEO
Deddy Johari
Co-founder & CTO
Johan Kurniawan
CFO
Fauzan Ramadhan
Head of SEO
Rendi Dwidi
Account Manager
Oktavian Putra
SEO Strategist
Rizky Prasongko
Head of Content
Agus Prabowo
Head of Website Development
Why Choose essentials the agency?
We don’t just improve rankings. We help businesses grow through data-driven SEO, AI Search Optimization, and websites built to generate measurable results.
What Sets Us Apart

10+ Years of SEO Experience
With more than a decade of experience, we've helped businesses across industries improve their online visibility and achieve sustainable growth.

SEO + AI Search Expertise
We optimize your business not only for Google, but also for the next generation of search, including AI platforms like ChatGPT, Google AI, and Claude.

Transparent & Measurable
No confusing reports or vague promises. We provide clear insights, measurable KPIs, and regular updates so you always know how your SEO is performing.

Long-Term Growth Partner
We believe great SEO is an ongoing process. That's why we continuously optimize, adapt, and improve your strategy as search trends and AI technology evolve.
TO GENERATE THE PERFECT SEO CAMPAIGN, ONE SHOULD START WITH DATA AND END WITH DATA.
We’re here to help with
your questions.
how to find us